Founder and CEO William Mougayar explaining the "big concept" behind Toronto social media startup
Engagio this way: "We're entering a phase of frustration in the social web." People actively take part in conversations in blog comment sections, on Twitter, on Facebook and other platforms every day. "How do you keep track of all that conversation? The solution is to aggregate it all in a unified inbox."
That's Engagio—a single inbox to track conversations across social media platforms. Mougayar says it's an idea whose time has come. The company was founded last October, launched its product as a private Alpha in December, and by early February it was able to
announce $540,000 in seed financing.
That quick start means the company is growing rapidly. Already this year, Mougayar says, Engagio has hired four staff members, and continues to hire. "If you extend the horizon out six to eight months," he says, "I expect we'll add eight to 10 more employees to the team."
Writer: Edward Keenan
Source: William Mougayar, CEO, Engagio