Scribble Technologies Inc, based on Niagra Street near King West, has
announced the latest coup in its steady march to dominance in the online breaking news business. UK multimedia news agency
The Press Association will use the ScribbleLive content management system to syndicate live coverage of the royal wedding to its customers around the world. According to information provided by Scribble Technologies COO Mark Walker, this is the first time news agencies will ever be able to license real-time digital breaking news coverage through an online content management system platform.
This is just the latest milestone in the company's rapid growth since its launch in 2008. Back then, CTV employees Michael De Monte and Jonathan Keebler, starting with $1,500
according to TechCrunch, developed the platform in their spare time as a superior form of live blogging, able to take inputs from mobile phones and email. Since then, they've added functionality (allowing enhanced social media and photo capabilities, among other things) and have added high-profile clients including Reuters, Toronto Star, National Post, Hearst and theScore.com.
Walker says the company has grown from two to 12 employees and that more growth is on the horizon. "The first stage to world dominance is to own your home market," he said. "We've done that, and our partnerships with Press Association and Reuters are key for our global expansion.
Walker says the key is that readers want the pace of Twitter with the reliability of a news organization and that capability is what ScribbleLive provides..
Writer: Edward Keenan
Sources: Mark Walker, COO, Scribble Technologies Inc; TechCrunch