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Don Tapscott reflects on 20 years of The Digital Economy

As the 20th anniversary approaches for the publication of The Digital Economy, Toronto-based information and business theorist Don Tapscott's groundbreaking 1995 book about, as the Irish Times describes it, the “mass disruption by digital technologies of business, media, society, the working world, entertainment, government, privacy, [and] education,” the author-speaker-thinker spoke with the paper from his Toronto office about the genesis of the book and what's changed since.

One key nugget: “I think the digital economy for me was separate from the real economy 20 years ago but now the economy IS a digital economy. So this is changing every aspect of how we orchestrate capability, to innovate, to create good services, to manage, for companies to engage with their customers or the rest of the world.”

And, on looking forward: “We’re on a trajectory here towards massive social dislocation, unrest or worse. It is time now for thoughtful people to sit up and realise this digital economy thing is really happening. It’s not going to go away and it’s penetrating ever more into every aspect of our society and our lives. We need to start to think about what needs to be done.”

Read the full article here.
Source: Irish Times

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